CHRISTINA SERRANO | General Manager
As the General Manager of the Jeff Rouse Swim and Sport Center, Christina brings over 20 years of experience in the industry with fitness management, operational leadership, and team development. Christina is a dedicated leader, fitness instructor, and wellness advocate. As the General Manager, Christina oversees daily operations, fosters a welcoming community, and ensures that members receive top-tier fitness experiences. With a passion for promoting health and wellness, Christina is dedicated to providing members with exceptional experiences while maintaining the highest standards of service and facility upkeep.
With a background in Group and Aquatic Fitness, Aquatic Management, and Human Resource Administration, Christina combines industry knowledge with a hands-on approach to ensure that every aspect of the facility operates smoothly, from staffing and budgeting to member engagement and program development. Her leadership style emphasizes collaboration, effective communication, and continuous improvement.
Committed to fostering a positive and inclusive environment, Christina combines strong leadership with a deep understanding of member engagement, team development, and operational excellence. Her goal is to empower members and staff alike, helping them achieve their personal and professional wellness goals.
When not managing the gym or leading a fitness class, Christina enjoys taking care of her horses, spending time with her family, and working out. She is committed to leading by example both professionally and personally.
University of Mary Washington